I was looking in the mirror this morning after being sick. I just stood and shook my head at how old I look. From the circles / bags and dark spots under my eyes.
To the grey coming out more and more in my hair. To top that off with thinning hair I knew it was time to do something. But how with all the businesses being closed?
Then I came across this email sharing 5 Ways To Support Your Salon During Uncertain Times. I couldn’t wait to sit down and read the article and to share it with my friends and family who may be facing the same things.
Here is what the article said :
COVID-19 is having a global impact on our daily lives, and it is becoming increasingly apparent that businesses are really starting to take a hit, particularly the service industry.
This is a reality that will without doubt have an effect on the beauty Industry with salons in many states being ordered to close temporarily to help fight the pandemic.
Therefore, if you’d like to support your favourite salon through this time of uncertainty, we’ve put some ideas together on how you can help.
Buy a Giftcard
Support your local salon and stylist by buying a gift card online/over the phone for future use. By doing this, salons get the cash immediately which will help their cash flow & you can redeem the gift card as soon as the salon re-opens.
Give credit where due
Let’s face it; we all appreciate a compliment now and then, especially when it can lead to business growth. Online reviews are key to a successful salon, and for those looking for a new salon, reading the online reviews on Google and Facebook will be the first thing they do. So, if you’ve had an excellent service not so long ago, or if you’ve been to your salon for years and never posted a positive review online — do that now! This can make all the difference for when business picks back up.
Share that transformation!
Did your nail technician give you the prettiest manicure you’ve ever had or did your hairdresser give you the best cut? Make sure to take a photo and upload it to your social media accounts, showing them some love. Don’t forget to tag them! #SupportYourSalon
Continue your engagement
Make sure to continue to like, comment and share your salon’s social media posts. Social media engagements go a long way, especially in a time where a little extra support is needed.
Book that appointment!
Make sure to pre-book your next appointment and get your salon’s diaries looking nice and full when they re-open — giving them something to look forward to. Better yet, most salons have their own salon apps, so you can conveniently do this while watching your favourite TV show.
About Phorest
Phorest is a cloud-based salon software, however it is not just a tool to manage appointments. It is a powerful system designed to assist with day-to-day business driving new business and generating referrals. Phorest is the software of choice for over 6,000 salons globally.
Thank you,
Glenda, Charlie and David Cates