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| New York, NY – [July 24, 2024] – Ground Up International, renowned for creating stylish and comfortable footwear that inspires creativity and adventure, is excited to share the recent release of two exclusive collections: Bluey-themed shoes at Target and Beetlejuice-themed shoes at Walmart! These collections bring beloved characters to life, making them a special part of every child’s wardrobe and a hit among fans. |
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 IGround Up X Bluey at TargetGround Up International proudly presents the recent exclusive Bluey-themed collection, now available at Target. Inspired by the beloved children’s show Bluey, these shoes have quickly gone viral for their adorable design, featuring beloved character prints and pink lace charms. Perfect for little adventurers, the Ground Up x Bluey collection combines comfort and durability, making them an everyday essential for kids. Styles within the Bluey Collection:Bluey High-Top Sneakers: The highlight of the collection with high-top support and charming Bluey designs.Bluey Cloud Slippers: Cozy and soft, perfect for indoor play.Bluey Comfort Slide Sandals: Easy to wear and ideal for summer adventures.Bluey Athletic Sneakers: Sturdy and stylish for active kids. Join the viral trend and keep your child’s feet comfy and stylish with Bluey sneakers, slippers, and more available now at Target stores and online at Target.com. |
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| Ground Up x Target: Toddler Bluey High-Top Sneakers – Blue, $27.99 | Toddler Bluey Athletic Sneakers – Blue, $27.99 |
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| Ground Up x Target: Toddler Bluey Comfort Slide Sandals, $19.99 | Toddler Bluey Cloud Slippers – Blue, $15 Images Courtesy of Ground Up HERE Ground Up X Beetlejuice at WalmartGround Up International is thrilled to announce the launch of the recent exclusive Beetlejuice-themed collection, now available at Walmart. Inspired by the upcoming film, these shoes stand out for their unique design elements, including bat lace charms, iridescent details, and all-over Beetlejuice patterns. Celebrate your love for Beetlejuice and join the viral trend by stepping out in these eye-catching shoes. Styles within the Beetlejuice Collection:Beetlejuice Recently Deceased Sneakers: Inspired by the iconic movie, perfect for fans.Beetlejuice Striped Sneakers: Classic stripes for a bold look.Beetlejuice Sandworm Slippers: Fun and quirky, ideal for indoor use.Beetlejuice Women’s High-Top Sneakers: Hauntingly chic for everyday wear or Halloween costumes.Beetlejuice Women’s Slippers: Comfortable and stylish, perfect for adding a touch of the supernatural to your loungewear. Check them out now at Walmart stores and online at Walmart.com. |
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| Ground Up x Walmart: WOMEN’S LICENSE BEETLEJUICE CASUAL, $28 | Beetlejuice Striped Unisex Sneakers, $57.98 | Beetlejuice Recently Deceased Maroon Unisex Sneakers, $42.98 |
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Over the past few weeks, Ground Up International has seen a surge of viral videos featuring the Bluey and Beetlejuice sneakers. The Bluey-themed sneakers, in particular, have garnered immense attention, with one video reaching 8.6 million view! The overwhelmingly positive response has not only highlighted the popularity of these beloved characters but also the exceptional design and quality of Ground Up’s footwear. Parents and kids alike are raving about the comfort and style of these sneakers, with many sharing their own creative ways of incorporating them into everyday outfits and special occasions. This viral success has significantly boosted brand visibility and engagement across social media platforms, leading to a surge in demand and sales.
Additionally and specifically, these Beetlejuice-themed sneakers have also captured the imagination of fans, particularly those who appreciate the film’s quirky and iconic style. With unique features like bat lace charms and iridescent details, these sneakers have become a favorite among both children and adults, sparking conversations and shares across various online communities.
Ground Up International is thrilled to see such enthusiastic support and is committed to continuing to deliver high-quality, stylish footwear that brings joy and creativity to its customers.
Ground Up x Walmart: Beetlejuice Women’s Slippers, $18 | Adult Beetlejuice Sandworm Slippers, $42.98
About Ground Up International:Ground Up International creates stylish and comfortable footwear that inspires creativity and adventure. We aim to help people step into the world with confidence, one pair at a time. Our shoes are crafted with quality and designed to support an active lifestyle, ensuring they are durable and comfortable. Our collections feature iconic designs that appeal to kids, parents, and fans, combining fun, fashion, and functionality. By partnering with well-known brands like Disney, Nickelodeon, Universal, and Warner Bros., we bring beloved characters to life in our footwear, making each pair a special part of everyone’s wardrobe.
Thank you,
Glenda, Charlie and David Cates
